Press / Jul 2023
BizBash

How This Agency Made Cybersecurity Education Fun for Conference Attendees

Red Paper Heart created a gamified installation for Google at the recent Bloomberg Technology Summit.

Red Paper Heart, the digital experience studio renowned for its creative and interactive installations, made waves at the Bloomberg Technology Summit with an innovative one-day immersive experience for Google. In a bold move, Red Paper Heart transformed the complex subject of cybersecurity into an engaging game and educational experience. Attendees were plunged into an 820-square-foot installation where they faced a sea of icons symbolizing files and services at risk. As cybersecurity threats attacked these icons, participants used a Google Chrome window on a large touch table to fend off the dangers, akin to a dynamic cybersecurity version of Whac-A-Mole. This immersive experience served a dual purpose, showcasing Google Chrome's enterprise security capabilities while delivering an engaging lesson on cybersecurity. The 20-foot-long LED feature wall displayed real-time scores and reactions, enhancing the collaborative gameplay and touch interaction. This successful gamification concept not only educated attendees but also alleviated information overload at conferences, making it a valuable addition to the event landscape. Red Paper Heart's ability to turn complex topics into engaging interactive experiences highlights its expertise in the field, offering potential clients innovative solutions for their virtual events platforms and trade show exhibits.
July 26, 2023
https://www.bizbash.com/event-tech-virtual/event-tech-tools/article/22868216/how-this-agency-made-cybersecurity-education-fun-for-conference-attendees
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