Data Defense
Created with Bloomberg Studios for Google Chrome for Enterprise
Launch date: 6/22/2023
At the 2023 Bloomberg Tech Summit, Google’s Chrome Enterprise illustrated its cybersecurity capabilities through a playful, interactive arcade game developed by Red Paper Heart. The immersive experience allowed attendees to combat digital threats using a large touch table and a 20-foot LED wall. Players navigated a sea of files to neutralize phishing attempts and other risks. The activation, featuring collaborative gameplay and a quiz on Chrome Enterprise security, attracted 695 players, engaging them in cybersecurity education with over 204 team games played.
Related References
Communicator Awards - Excellence 2024: Data Defense
Category: Tradeshow or Conference Activation
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