BCL - The Ledger
Created with Whatever Co. for Blockchain Creative Labs Installed at SXSW 2022, Austin, Texas, USA
Launch date: 3/11/2022
"The Ledger" is an immersive digital experience created by Red Paper Heart for SXSW 2022. It visualizes real-time blockchain data within an infinite mirrored room, highlighting transactions, Proof of Attendance Protocols (POAPs), and NFTs. The installation displays these elements dynamically on a big LED cube, transforming raw data into an engaging visual narrative that reflects the vibrant activity of the festival. This project, a collaboration with Whatever Co. for Blockchain Creative Labs, acts as a blockchain time capsule, encouraging attendee interaction and social media sharing.
